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Udruga za promicanje vizualne kulture OPA




Edward Bernays School

Marker ikona

Edward Bernays College for Communication Management is the first institution of higher education in this part of Europe which offers students a complete education in communication management and public relations. 

The institution goes by the name of Edward Louis Bernays (1891 – 1995), founder of public relations and grandson of Sigmund Freud, the famous pioneer of psychoanalysis. There are currently 300 students enrolled in the Bernays study programs, which consist of an undergraduate program of communication management and a graduate program of public relations management, where more than 100 scientists and communication professionals teach. Along with their experienced permanent lecturers, guest lectures at the Bernays school are also held by recognized experts in public relations, prominent politicians, businessmen, and directors of corporate communications. One of the biggest advantages of this institution of higher education is certainly a broad network of partner institutions, which includes nearly 70 media companies, public relations and marketing agencies, domestic and foreign companies, and various other institutions. The connection the students at Bernays have with the business community is the main reason why they have the opportunity to start their careers already during their studies, both in Croatia and abroad.



Atelier Ostrman

One of the more interesting locations in Lopašićeva Street is the art studio of the painter Tomislav Ostrman, Atelier Ostrman, where he exhibits and sells his own pieces and those of his colleagues and friends, alongside organizing small social events in this attractive workshop.

Garderoba Concept Store

With the opening of Ana Ivančić’s Garderoba, Zagreb got its first conceptual showroom for Scandinavian fashion. Garderoba is a carefully thought-out project, a room whose elements have all been designed by brilliant Croatian designers and architects, thus also adding a Croatian brand to the offer.

Slatka priča

The Slatka Priča pastry shop was started in 2013, and is currently in three places – Kranjčevićeva Street, Ivana Brlić Mažuranić Street in Zagreb’s Malešnica neighborhood, and, of course, Martićeva Street (since 2016), more precisely at the busy corner of Martićeva and Smičiklasova.


Mikrofon is a music school started in 2009, located in the charming inner courtyard of 19 Martićeva Street. Its predecessor was the Vocal Studio Maraton vocal workshop from Rijeka, and the school has since then grown from offering single singing lessons to group singing and lessons for children, as well as instrumental music lessons.

Medveščak Library

The Medveščak Library, our neighborhood’s branch of Zagreb City Libraries, encompasses three departments – adult, children’s and youth (also known as “Idi pa Vidi”, or “Come and See”). Besides normal library duties, the library also engages in setting up various exhibitions in its windows, and workshops in the rooms of the youth and children’s departments.